sustainable fashion | how is the fashion industry becoming more sustainable?
o le a le faiga tumau?
O le Sustainable Fashion movement o loʻo faʻamoemoe mo le faʻaauau i totonu o fale gaosi oloa, e matua teteʻe i Fast Fashion, ose fa'ata'ita'iga fa'atau pisinisi mata'utia e maua mai ai le 10% o kasa kasa oona i le lalolagi ma le 20% o vai otaota o le lalolagi, e fa'aleagaina ai o tatou vaitafe ma sami.O lenei faiga fa'apisinisi e fasioti paneta o lo'o nafa fo'i ma le fa'atau-n-totogi ma le tele o le fa'atauga fa'atau e fa'aleagaina ai o tatou eleele ma vai i tone o lapisi ie, ona o le 85% o ofu uma Fast Fashion e lafo i tausaga taʻitasi.
Sustainable Fashion e ese mai le Slow Fashion i le ala e manaʻomia e ausia ai le faʻaauau i le fale gaosi oloa, a'o Slow Fashion e taula'i atili i lavalava e gaosia ma fa'agesegese le fa'asologa o gaosiga,fefa'ataua'iga talafeagai,ma le lagolagoina o pisinisi laiti, a o tausia foi le tumau ma le lelei o ona ofu,Sustainable Fashion e fa'aopoopo teisi le mamafa i le si'osi'omaga a'afiaga o ona lavalava, e fa'aogaina ai mea fa'aola, toe fa'aaogaina e pei o le cotton ring-spun ma isi mea fa'alesiosiomaga-fa'alelei.
I le faaiuga o le aso, o nei faiga faʻatauvaʻa uma e manaʻo e ausia le mea lava e tasi, latou te eseese i le ala latou te uia ma mea latou te manatu e sili atu ona taua. Mo se faʻataʻitaʻiga, Ethical Fashion e taulaʻi atili i le manuia o tagata faigaluega ie,o loʻo faʻaaogaina i le Fast Fashion industry ma totogi le faʻaleagaina ma tulaga mataʻutia o galuega, e tele taimi e oʻo atu ai i le pologa faʻaonapo nei.
how is the fashion industry becoming more sustainable?
In recent years, customers have been informing themselves about the repercussions of their fashion choices on our world and the terrible consequences of Fast Fashion on the environment and our society. This has led to an increase in sustainable garments, slow fashion brands, and more, which is great. Not only that, some big brands have even changed how they operate so they can become more environmentally friendly.
Many sustainable fashion brands have been born since then in order to fight Fast Fashion and offer a sustainable and ethical choice for customers. However, these brands are still small and do not have a lot of clients,because customers are not yet informed o the subject and do not turn to Sustainable Fashion because they don’t even know it exists and why it’s so important. Nevertheless, it’s a good start and in the future, the fashion industry is going to become much more sustainable than today, which is strictly necessary if we don’t want to destroy our world permanently.
Big brands, and even Fast Fashion brands, have been making a few changes in the way they operate so they can become more sustainable. However, these changes are usually not enough and in some cases, like Sara, it’s as if they aren’t doing anything, which is something we will going to talk about right now.
what is greenwashing?
This increased awareness in the customers that now seek cleaner, more eco-friendly, sustainable fashion options, is a great thing that is reforming the planet-killing fashion industry, but it has also come with some cons, one of them is Greenwashing, a shameless practice that we will explain in a second.
Greenwashing is a practice in which brands try to look environmentally friendly and sustainable without doing anything regarding the subject, using Sustainable Fashion to their advantage with malicious intent. This is obviously extremely immoral, and yet some brands are doing it without even trying to hide it.
Brands like Zara or even SHEIN, the creator of the ultra-fast fashion production model, are „trying” to greenwash their harmful activities by telling their customers they care about the environment or that they will take measures in the future without any evidence of them even trying to do so. Customers have to be conscious and use critical thinking in these situations and not any brand fool them in that way.
what are some of the best sustainable fashion brands?
However, even with these problems with the sustainable fashion movement like greenwashing, there are a lot of brands who are trying to make a difference by offering customers real options so they can change their fashion habits for the better. Having said this, here are the best Sustainable Fashion brands that you can buy online now:
Grammar NYC:
This beautiful store sells one of the best clothes out there, not only do they use the best quality materials, but they also make their designs with FAIGAi le mafaufau. Pau lava le mea leaga e uiga i lenei faʻailoga o lona tau, lea e faʻamaonia le maualuga tele, ae o le mea sili ona lelei ma le faʻaauau e fetaui lelei ma le tau. E mafai ona e asiasi i la latou faleoloaiinei.
Lua Aso malolo:
O lenei faleoloa o lo'o fa'aogaina i totonu o le atunu'u, lavalava fa'alesiosiomaga e fai i mea toe fa'aaogaina. Latou te faʻaaogaina le ie lino, cotton, fulufulu mamoe, ma le hemp mo a latou oloa. Lpei o le mea mulimuli, o le tau e le o lo latou malosi, ae latou te ofoina atu ofu muamua ma matagofie. E mafai ona e asiasi i la latou faleoloaiinei.
AB LE:
O lenei Ethical Slow Fashion Brand o lo'o iai lavalava ma mea fa'aoga sa'o e faia e tagata faufale i le lalolagi atoa. O loʻo latou faia se laʻasaga tele i le auala mo le manino i le fale gaosi oloa e ala i le lolomiina o latou totogi. O latou lavalava e sili atu le taugofie nai lo isi ituaiga ae e le taugofie e pei ona manaʻo ai se tasi. E mafai ona e asiasi i la latou faleoloaiinei.
Valani:
Ole la'ei felanulanua'i La'au fa'avae e fa'atupu ai le tele o lavalava fa'afafine mo se olaga mama. O ofu moemiti o Valani e fai mai alava maualalo e pei o le hemp, Tencel, ma le viscose fa'i, e pei o le Lua Aso Fa'amavae. E le gata i lea, o lo'o fa'aogaina e le fa'ailoga auala fa'apitoa e tipi ai ma toe fa'aaogaina ie e fa'aitiitia ai otaota. E iai a latou ofu felanulanua'i e tatau ona e siakiiinei.
PLEA:
O la tatou lava ituaiga lea! Matou te ofoina atu fo'i lavalava fa'agesegese e mafai ona e fa'atau. Matou te taulaʻi tele i mitiafu, pulou, ma mea faʻaoga, ae o loʻo i ai i se tau taugofie, ma e le gata i lea, ae matou te ofoina atu lavalava faʻapitoa, E saʻo! E mafai ona e faia se mitiafu masani, hoodie, poʻo mea faʻaoga ina ia mafai ai ona matou faia ma auina atu ia te oe aua matou te faʻaogaina se auala faʻafouina e le aofia ai le fatuina o tone o lavalava aʻo leʻi faʻatau atu, matou te gaosia i luga o le faʻatonuga! E mafai ona e siaki le matou faleoloaiinei.
These are some of the best small brands, Sustainable Fashion brands that sell their items online. This goes to show that there are still some available options for customers to change their fashion habits for the better. Anyways, as we have said before, you don’t have to go all crazy with Sustainable Fashion, a small change today makes a big difference tomorrow, and the biggest change you have to make is deciding to inform yourself on the subject.
aotelega
We hope you have learned something today and that you put this information into good practice, as we just said, the biggest change you have made is deciding to become informed, which is the best step of them all, because only when consumers become aware of this fashion problem will they change their habits for the better ditching the planet-killing Fast Fashion.
Matou te fiafia e aʻoaʻo tagata i le lalolagi atoa 🙂 E le gata i lea,na e iloa moni le Fast Fashion ma ona taunuuga leaga mo le siosiomaga, paneta, tagata faigaluega, sosaiete, ma le tamaoaiga?E te iloa tonu po'o le a le Slow Fashion or Sustainable Fashion movement?E tatau ona e vaʻavaʻai i nei tusiga e uiga i lenei mea ua galo ma le iloa ae sili ona faanatinati ma taua,kiliki i'i e faitau ai „E mafai ea ona fa'atumauina le fa'atautaiga?”, peFast Fashion 101 | Le Fa'afefea ona Fa'aleagaina o La Tatou Paneteneaua o le poto o se tasi o malosiaga sili ona malosi e mafai ona e maua, ae o le valea o lou vaivaiga sili lea.
E iai fo'i se matou ofo tele mo oe!Talu ai matou te mananaʻo e tuʻuina atu ia te oe le aia tatau e te iloa atili ai i matou, ua matou saunia se itulau faʻamaoni tuuto About Us lea o le a matou taʻuina atu ai poʻo ai i matou, o le a la matou misiona, mea matou te faia, vaʻavaʻai totoʻa i la matou 'au, ma le tele o isi mea. mea!Aua nei misia lenei avanoa makiliki iinei e siaki ai.E le gata i lea, matou te valaaulia oe eva'ai i la matouPinterest,lea o le a matou fa'apipi'i ai mea e fa'atatau i tifiga fa'aauau i aso uma, mamanu o lavalava, ma isi mea e te fiafia i ai!
